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Senior Management
Executives of the Toy Business

NOVAK, Lou Robert  

Mr. Novak, President, joined the Group in 2001. Prior to joining the Group, he held a number of senior management positions at major toy companies including Mattel, Hasbro, Galoob and Coleco. As a veteran of the toy industry and with broad senior executive management experience in a number of leading companies, he brings with him a wealth of diverse business experience, outstanding management skills and a comprehensive understanding of the consumer products and the entertainment and retail industries.

     
ROSTEN, Arthur Steven  

Mr. Rosten, Chief Financial Officer, joined the Group in 2006. Prior to joining the Group, he held a number of senior management and ownership positions at both public and private companies in the U.S. and Europe, including AMDL Inc., Group Equus and Nexia International. With 22 years of experience in the accounting profession and over 16 years of commercial experience, he brings a broad array of financial planning and reporting, corporate governance, operations and strategic planning to the Group. He is a CPA and a registered member of the American Institute of Certified Public Accountants.

     
CHANDA, Ed  

Mr. Chanda, Senior Vice President of Operations, joined the Group in 1991. Prior to joining the Group, he held senior management positions in buying and merchandising with Hills Department Stores. He brings 30 years of supply chain and retail management experience to the Group. Mr. Chanda is responsible for product forecasting, inventory commitment and distribution operations for the U.S. market.

     
FARBANISH-ROTTER, Lori  

Ms. Farbanish-Rotter, Vice President of Design and Development of Girls Toys, joined the Group in 2000. She holds a degree in illustration and graphic design. Prior to joining the Group, she held senior positions in giftware design for Russ Berrie Company as well as toy design for Mattel where she specialized in Disney licensed products. Her extensive knowledge of the Disney universe of classic characters has been instrumental in the development and expansion of the Group's licensed Disney brands. She has 23 years of experience in toy industry.

     
JACOBS, Phil  

Mr. Jacobs, Senior Vice President of Sales, joined the Group in 2002. Prior to joining the Group, he held senior sales management positions with leading U.S. toy companies including Mattel and Tiger Electronics. With over 30 years of toy industry sales experience, he has developed strong working relationships with senior merchandising executives at all major U.S. retailers.

     
MAYER, André Lake  

Ms. Mayer, Vice President of Strategic Alliances and Business Development, joined the Group in 2006. She brings with her two decades of experience and a wealth of knowledge in the licensing and consumer products arena worldwide, with affiliations such as Lucasfilm, Paramount Pictures and Turner Classic Movies. She has developed and launched thousands of products into the marketplace in conjunction with the promotion, marketing, retail and licensee management and brand development for major entertainment franchises including Star Trek and Star Wars. Ms Mayer leads the effort to identify and secure strategic growth opportunities for the Group through acquisitions of new licenses for entertainment franchises and new technologies and inventions.

     
MITSCHELE, Herb  

Mr. Mitschele, Vice President of International Sales and Marketing, joined the Group in 2002. His responsibilities included managing the licensing and international business development, in conjunction with the Chief Operating Officer of the Company. In 2006, he was promoted to Vice President of International Sales and Marketing and is currently responsible for managing all international third party distribution for the Company. Prior to joining the Group, Mr. Mitschele held positions in marketing and international sales with Mattel and ToyQuest.

Updated on Jul 23, 2008